Making real estate investments even more attractive.
Hamilton Zanze offers a high touch, customer centric approach to real estate investing but was facing competition from online only investment firms. They wanted a new website that would elevate them above the competition and reflect their level of service.
The core of Hamilton Zanze’s multifamily investing is in their value-add approach. By buying high potential properites in B-Class areas they are able to make site and facility improvements to raise the valuation of their investments. My goal was to find a sophisticated design language and content strategy that conveyed these difference making traits.
By leveraging high end photography, using ample white space and incorporating an elegant mix of typography I was able to elevate the look and feel of the brand. By embracing a content strategy that focused on their expertise I was able to convey their value proposition in an attractive way. This two pronged strategy of expertise and elegance successfully elevated Hamilton Zanze to the next level.
